Zero Hash
Event Visual Communications
Landing page design
Video teaser
Social media assets
Animated explainer videos
Keynote asset design
Event filming
Post-production video editing
Branding
Zero Hash, a leading B2B platform providing crypto infrastructure for financial institutions, recently hosted their flagship event, Zero Hash Connect, at the prestigious 5 Star Ned Hotel in London. With speakers from renowned brands like Stripe, Worldpay, and Shift4, the event brought together 130 top-tier executives from Zero Hash's target accounts, resulting in a new pipeline worth $2M and $3M in new opportunities across 10 existing clients.
Zero Hash Connect aims to bring together the traditional financial services ecosystem and the blockchain ecosystem to discuss how crypto and stablecoins tech is transforming the global financial system.
B2B marketers need to build communities to amplify their reach and drive forward relationships.
Working closely with Shaun O'Keeffe, VP Growth Enablement, Zero Hash, we took the guidance and messaging to build visually compelling assets that aligned with Zero Hash’s objectives and brand identity. Our role was to amplify the written content and ideas through effective design and video production.
Following an initial ideation session, our creative team developed the overall Connect logo lock up using an inifinity symbol to demonstrate the underlying purpose of the event.
We developed a visually engaging, easy-to-navigate landing page ensuring the messaging was presented clearly and encouraged registrations. The page’s aesthetics seamlessly reflected Zero Hash’s branding.
To drive excitement, we produced a high-impact video teaser. Our team focused on creating bold, visually captivating graphics that aligned with the key messages, generating buzz in the lead-up to the event.
We crafted a series of social posts for the speakers, allowing them to share details of their participation amongst their own audiences thereby amplifying the reach of the event.
Our team produced animated explainer videos for use as session openers, translating the complex subject matter into clear and dynamic visual narratives. These animations kept the content engaging, ensuring that the event’s key messages were communicated effectively.
For the CEO keynote, we created simple animations to enhance clarity and audience engagement.
We arranged the event filming, capturing key moments as well as each session, in line with Shaun’s vision for how the content should be documented. Post-event, our team edited the footage to deliver full session recordings and social media-optimised snippets, contributing to over 10,000 minutes of engagement and a million impressions of the video assets created.
To maintain momentum and continue engagement with attendees and prospects, we developed a post-event landing page. This page, which recaps the event highlights, includes on-demand access to session recordings, speaker insights, and key takeaways. The page serves as a valuable resource for those who attended and a compelling touchpoint for new leads, extending the life of the event and driving further engagement with Zero Hash’s content.
Through our close collaboration with Shaun and Zero Hash, our visual solutions helped the event achieve notable success:
The event not only enhanced Zero Hash’s positioning in the market but also sustained momentum through highly engaging post-event content, ensuring continued engagement with their audience across multiple channels.
Our partnership with Zero Hash allowed us to bring their event vision to life through creative visual communications, enhancing engagement and delivering measurable business results, ultimately demonstrating the power a hosted event can bring.
Over a six-month period, we've probably had close to a million impressions of the video assets that we've built in partnership with Wondrous.
Shaun O’Keeffe VP Growth Enablement at Zero Hash
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